Tanaka, Keiko.

Advertising language : a pragmatic approach to advertisements in Britain and Japan / Keiko Tanaka. - London ; New York : Routledge, 1994. - xv, 148 p. : ill. ; 23 cm.

Includes bibliographical references and index.



0415076471

93024963


Advertising--Great Britain.
Advertising--Japan.
Communication--Social aspects--Great Britain.
Communication--Social aspects--Japan.

HF5827 / .T35 1994

659.1014 / TAA 1994

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