Kotler, Philip.

Principles of marketing : a South Asian perspective / Kotler, Philip ...[et al.]. - 13th ed. - New Delhi: Pearson/Prentice Hall, c2010 - xix, 514+37+21+14p.: ill.; figures, tables 28 cm

Includes bibliographical references and index.



9788131731017


Management

Marketing Business Sales management Marketing channels

658.8 / PRI 2010

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