Hill, Charles W. L.

International business : competing in the global marketplace / Charles W L Hill and G Tomas M Hult. - 12th ed. - New York : McGraw-Hill Education, 2019. - xxxii, 667 p. : ill. ; 28 cm

includes bibliographical references and index.

Part 1: Introduction and OverviewChapter 1: GlobalizationPart 2: National Differences Chapter 2: National Differences in Political, Economic, and Legal SystemsChapter 3: National Differences in Economic DevelopmentChapter 4: Differences in CultureChapter 5: Ethics, Corporate Social Responsibility, and SustainabilityPart 3: The Global Trade and Investment EnvironmentChapter 6: International Trade TheoryChapter 7: Government Policy and International TradeChapter 8: Foreign Direct InvestmentChapter 9: Regional Economic IntegrationPart 4: The Global Monetary SystemChapter 10: The Foreign Exchange MarketChapter 11: The International Monetary SystemChapter 12: The Global Capital MarketPart 5: The Strategy and Structure of International BusinessChapter 13: The Strategy of International BusinessChapter 14: The Organization of International BusinessChapter 15: Entry Strategy and Strategic AlliancesPart 6: International Business FunctionsChapter 16: Exporting, Importing, and CountertradeChapter 17: Global Production and Supply Chain ManagementChapter 18: Global Marketing and R&DChapter 19: Global Human Resource ManagementChapter 20: Accounting and Finance in the International BusinessPart 7: Integrated CasesGlobal Medical TourismVenezuela under Hugo Chavez and BeyondPolitical and Economic Reform in MyanmarWill China Continue to be a Growth Marketplace?Lead in Toys and Drinking WaterCreating the World's Biggest Free Trade ZoneSugar Subsides Drive Candy Makers AbroadVolkswagen in RussiaThe NAFTA Tomato WarsSubaru's Sales Boom Thanks for the Weaker YenThe IMF and Ukraine's Economics CrisisThe Global Financial Crisis and Its Aftermath: Declining Cross-Boarder Capital FlowsFord's Global Platform StrategyPhillips' Global RestructuringGeneral Motors and Chinese Joint VenturesExporting Desserts by a Hispanic EntrepreneurApple: The Best Supply Chains in the World?Domino's Global MarketingSiemens and Global CompetitivenessMicrosoft and Its Foreign Cash Holdings Table of contents



9781260092349 1260092348


International business enterprises--Management.
Competition, International.
Business and Management.

658.049 / HII 2019

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