000 -LEADER |
fixed length control field |
02264pam a2200373 a 4500 |
001 - CONTROL NUMBER |
EWU control number |
2397 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
BD-DhEWU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20170316020002.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
051004s2007 maua g b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0256097909 |
|
International Standard Book Number |
9780071259835 (pbk.) |
|
International Standard Book Number |
007125983X (pbk. : MHID) |
035 ## - SYSTEM CONTROL NUMBER |
OCLC control number |
(OCoLC)23584232 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
StDuBDS |
Language of cataloging |
eng |
Transcribing agency |
StDuBDS |
Modifying agency |
Uk |
-- |
BD-DhEWU |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Author mark and Year |
DOF 1992 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Peter, J. Paul. |
9 (RLIN) |
10665 |
245 10 - TITLE STATEMENT |
Title |
Marketing management : |
Remainder of title |
knowledge and skills / |
Statement of responsibility, etc |
J. Paul Peter, James H. Donnelly, Jr. |
250 ## - EDITION STATEMENT |
Edition statement |
8th ed. International ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Boston ; |
-- |
London : |
Name of publisher, distributor, etc |
McGraw-Hill, |
Date of publication, distribution, etc |
2007. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvii, 813 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
500 ## - GENERAL NOTE |
General note |
"McGraw-Hill international edition"--Cover. |
|
General note |
Previous ed.: 2004. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
505 ## - FORMATTED CONTENTS NOTE |
Title |
Table of contents |
Contents note |
Pt. I. Management and the Managerial Environment. 1. Managers and the Study of Management. 2. Managers and Their Environments. 3. Social and Ethical Responsibilities of Management --<br/>Pt. II. Managing Work and Organizations: Planning, Organizing, Controlling. 4. Management Decision Making. 5. The Planning Function. 6. Strategic Planning. 7. The Organizing Function. 8. Organization Design. 9. The Controlling Function --<br/>Pt. III. Managing People in Organizations: Leading. 10. Motivation. 11. Managing Work Groups. 12. Leading People in Organizations. 13. Communication. 14. Human Resource Management. 15. Organizational Change and Development --<br/>Pt. IV. Managing, Production and Operations: Planning, Organizing, Controlling. 16. Production and Operations Management. 17. Decision Support Systems. 18. Production Planning. 19. Inventory Planning and Controlling --<br/>Pt. V. 21st Century Issues in Management. 20. Entrepreneurship. 21. Managing in a Global Environment. 22. Management Careers. |
526 ## - STUDY PROGRAM INFORMATION NOTE |
Program name |
Business Administration |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name |
Marketing |
General subdivision |
Management. |
9 (RLIN) |
10666 |
|
Topical term or geographic name |
Marketing |
General subdivision |
Management |
Form subdivision |
Case studies. |
9 (RLIN) |
1248 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Donnelly, James H. |
9 (RLIN) |
10667 |
856 ## - ELECTRONIC LOCATION AND ACCESS |
Materials Specified |
WorldCat details |
Uniform Resource Identifier |
http://www.worldcat.org/title/fundamentals-of-management/oclc/23584232&referer=brief_results |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Text |
Koha issues (borrowed), all copies |
5 |