Dr. S. R. Lasker Library Online Catalogue

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Marketing channels : a relationship management approach / Lou E. Pelton, David Strutton, James R. Lumpkin.

By: Pelton, Lou EContributor(s): Strutton, David | Lumpkin, James RMaterial type: TextTextLanguage: English Series: The Irwin series in marketingPublication details: Chicago, Ill : Irwin, c1997. Description: xxii, 728 p. : ill. ; 25 cmISBN: 025617802X; 9780256178029Subject(s): Marketing channels | Relationship marketingDDC classification: 658.84 LOC classification: HF5415.129 | .P45 1997Online resources: WorldCat details
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Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Text Text Dr. S. R. Lasker Library, EWU
Reserve Section
Non-fiction 658.84 PEM 1997 (Browse shelf(Opens below)) C-1 Not For Loan 2476
Total holds: 0

Includes bibliographical references and index.


Sagar Shahanawaz

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