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Principles of marketing /

by Lamb, Charles W; Hair, Joseph F; McDaniel, Carl D.
Material type: materialTypeLabelBookPublisher: Cincinnati, Ohio : College Division, South-Western Pub. Co., c1992Description: 1 v. (various pagings) : ill. (some col.) ; 27 cm.ISBN: 0538813687; 9780538813686.Subject(s): Marketing | Marketing -- ManagementOnline resources: WorldCat details
List(s) this item appears in: Marketing | Principles of marketing
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Item type Location Collection Call number Copy number Status Date due
Text Text Reserve Section Non Fiction 658.8 LAP 1992 (Browse shelf) C-1 Not For Loan

Includes bibliographical references and indexes.

Business Administration

Sagar Shahanawaz

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