Consumer behavior : concepts and applications / David L. Loudon, Albert J. Della Bitta.

By: Loudon, David L Contributor(s): Della Bitta, Albert J Material type: Text

TextLanguage: English Series: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1984. Edition: 2nd edDescription: xix, 727 p. : ill. ; 24 cmISBN: 0070387583; 9780070387584Subject(s): Consumer behavior | Consumers -- Case studiesDDC classification: 658.8342 LOC classification: HF5415.3 | .L68 1984Online resources: WorldCat details

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Text	Dr. S. R. Lasker Library, EWU Reserve Section	Non-fiction	658.8342 LOC 1984 (Browse shelf(Opens below))	C-1	Not For Loan		7457
Text	Dr. S. R. Lasker Library, EWU Circulation Section	Non-fiction	658.8342 LOC 1984 (Browse shelf(Opens below))	C-2	Available		7458

Total holds: 0

Includes bibliographical references and index.

Saifun Momota

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