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Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

By: Hawkins, Del IContributor(s): Best, Roger J | Coney, Kenneth AMaterial type: TextTextLanguage: English Series: The Irwin series in marketingPublication details: Chicago : Irwin, c1995. Edition: 6th edDescription: xix, 649 p. : ill. (some col.) ; 27 cmISBN: 0256139725; 0256165475 ; 9780256139723; 9780256165470Subject(s): Consumer behavior -- United States | Market surveys -- United States | Consumer behavior -- United States -- Case studies | Market surveys -- United States -- Case studiesDDC classification: 658.83420973 LOC classification: HF5415.33.U6 | H38 1995Online resources: WorldCat details
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Item type Current library Collection Call number Copy number Status Date due Barcode Item holds Course reserves
Text Text EWU Library
658.8 3420973 HAC (Browse shelf(Opens below)) 0 Checked out 25/12/2012 00:00 513-6762
Text Text EWU Library
Circulation Section
Non-fiction 658.8 3420973 HAC 1995 (Browse shelf(Opens below)) C-2 Available 6937

Consumer Behavior

Total holds: 0

Includes bibliographical references and indexes.


Abdul Gani

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