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Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

By: Hawkins, Del I.
Contributor(s): Best, Roger J | Coney, Kenneth A.
Material type: TextTextSeries: The Irwin series in marketing. Publisher: Chicago : Irwin, c1995Edition: 6th ed.Description: xix, 649 p. : ill. (some col.) ; 27 cm.ISBN: 0256139725; 0256165475 ; 9780256139723; 9780256165470.Subject(s): Consumer behavior -- United States | Market surveys -- United States | Consumer behavior -- United States -- Case studies | Market surveys -- United States -- Case studiesDDC classification: 658.83420973 Online resources: WorldCat details
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
Text Text EWU Library
658.8 3420973 HAC (Browse shelf) 0 Checked out 25/12/2012 00:00 513-6762
Text Text EWU Library
Reserve Section
Non-fiction 658.8 3420973 HAC 1995 (Browse shelf) C-2 Not For Loan 6937
Total holds: 0

Includes bibliographical references and indexes.

Business Administration

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