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Principles of advertising : a global perspective /

By: Lee, Monle.
Contributor(s): Johnson, Carla.
Material type: TextTextPublisher: New Delhi : Viva Books, 2007Edition: 2nd ed.Description: xxi, 427 p. : ill.: figures, tables ; 2007.ISBN: 8130904748 Paper back.Subject(s): Advertising | AdvertisingDDC classification: 659.1 Online resources: E-book Fulltext
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
E-Book E-Book EWU Library
E-book
Non-fiction 659.1 LEP 2007 (Browse shelf) Not for loan
Text Text EWU Library
Reserve Section
Non-fiction 659.1 LEP 2007 (Browse shelf) C-1 Not For Loan 23269
Text Text EWU Library
659.1 LEP (Browse shelf) C-2 Available 6632-23270
Total holds: 0

Includes Bibliographical References and Index.

Business Administration

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