Reluctant capitalists : bookselling and the culture of consumption / Laura J. Miller.
By: Miller, Laura JMaterial type: TextLanguage: English Publisher: Chicago ; London : University of Chicago Press, 2006Description: x, 316 p. ; 24 cmISBN: 9780226525907 (hbk.); 0226525902 (hbk.); 9780226525914 (pbk.); 0226525910 (pbk.)Subject(s): Booksellers and bookselling -- United States | Bookstores -- United States | Books -- Purchasing -- United States | Books and reading -- United States | Consumption (Economics) -- Social aspects -- United States | Consumer behavior -- United StatesDDC classification: 381.450020973 LOC classification: Z471 | .M64 2006Online resources: WorldCat details | E-book Fulltext
|Item type||Current location||Collection||Call number||Copy number||Status||Date due||Barcode||Item holds|
|E-Book||EWU Library E-book||Non-fiction||381.450020973 MIR 2006 (Browse shelf)||Not For Loan|
|Text||EWU Library Reserve Section||Non-fiction||381.450020973 MIR 2006 (Browse shelf)||C-1||Not For Loan||25568|
|Text||EWU Library Reserve Section||Non-fiction||381.450020973 MIR 2006 (Browse shelf)||C-2||Not For Loan||25569|
Includes bibliographical references (p. 283-297) and index.
Table of contents Commercial culture and its discontents -- From dry goods merchant to Internet mogul: bookselling through American history -- Providing for the sovereign consumer: selecting and recommending books -- Designing the bookstore for the standardized consumer -- Serving the entertained consumer: the multifunction bookstore -- Bargaining with the rational consumer: selling the low-cost book -- The revolt of the retailers: independent bookseller activism -- Pursuing the citizen-consumer: consumption as politics.
Bookselling has evolved from an arena dominated by independent bookstores to one in which chain stores have significant market share. Yet unlike other retail industries, bookselling should be "above" questions of profit. This work investigates what drives this belief and how it is affected by the changing retail environment.