Marketing : an introduction / Gary Armstrong and Philip Kotler.
Material type: TextLanguage: English Publication details: Boston : Pearson, 2015. Edition: 12th edDescription: xxviii, 673 p. : color illustrations ; 28 cmISBN: 9780133451276Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .K625 2015Online resources: WorldCat | E-book FulltextItem type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
E-Book | Dr. S. R. Lasker Library, EWU E-book | Non-fiction | 658.8 ARM 2015 (Browse shelf(Opens below)) | Not For Loan |
Total holds: 0
Includes bibliographical references (pages 597-622) and indexes.
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