The case study handbook : a student's guide / William Ellet.

By: Ellet, William
Material type: TextTextLanguage: English Publisher: Boston : Harvard Business Review Press, 2018Edition: Revised editionDescription: vi, 253 p. : illustrations ; 24 cmISBN: 9781633696150; 1633696154Subject(s): Management -- Case studies -- Study and teachingDDC classification: 658 LOC classification: HD30.4 | .E435 2018Online resources: WorldCat details
Contents:
Table of contents What is the case method? What's in it for you? -- Part I. Analyzing cases. What is a case? -- The skills you need to read and analyze a case -- How to analyze decision scenario cases -- How to analyze evaluation scenario cases -- How to analyze problem-diagnosis scenario cases -- Part II. Discussing cases. How to prepare and discuss cases -- Part III. Writing about cases. How to write case-based essays -- How to write decision scenario essays -- How to write evaluation scenario essays -- Writing about problem-diagnosis scenarios -- Part IV. Cases for analysis and writing. General Motors : Packard Electric Division -- Malaysia in the 1990s (A) -- Allentown Materials Corporation : the Electronic Products Division (abridged) -- Part V. Study guides for case analysis and writing. Study guide for decision scenario cases -- Study guide for evaluation scenario cases -- Study guide for problem-diagnosis scenario cases.
Summary: If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters Read more...
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Includes index.

Table of contents What is the case method? What's in it for you? --
Part I. Analyzing cases. What is a case? --
The skills you need to read and analyze a case --
How to analyze decision scenario cases --
How to analyze evaluation scenario cases --
How to analyze problem-diagnosis scenario cases --
Part II. Discussing cases. How to prepare and discuss cases --
Part III. Writing about cases. How to write case-based essays --
How to write decision scenario essays --
How to write evaluation scenario essays --
Writing about problem-diagnosis scenarios --
Part IV. Cases for analysis and writing. General Motors : Packard Electric Division --
Malaysia in the 1990s (A) --
Allentown Materials Corporation : the Electronic Products Division (abridged) --
Part V. Study guides for case analysis and writing. Study guide for decision scenario cases --
Study guide for evaluation scenario cases --
Study guide for problem-diagnosis scenario cases.

If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters Read more...

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