Media and cultural studies : keyworks / edited by Meenakshi Gigi Durham and Douglas M. Kellner.

Includes bibliographical references and index.

TOC 1. The ruling class and the ruling ideas / Karl Marx and Friedrich Engels --
2. (i) History of the subaltern classes ; (ii) The concept of "ideology" ; (iii) Cultural themes: ideological material / Antonio Gramsci --
3. The work of art in the age of mechanical reproduction / Walter Benjamin --
4. The culture industry: enlightenment as mass deception / Max Horkheimer and Theodor W. Adorno --
5. The public sphere: an encyclopedia article / Jürgen Habermas --
6. Ideology and ideological state apparatuses (Notes towards an investigation) / Louis Althusser --
7. (i) Operation margarine ; (ii) Myth today / Roland Barthes --
8. The medium is the message / Marshall McLuhan --
9. The commodity as spectacle / Guy Debord --
10. Introduction: instructions on how to become a general in the Disneyland club / Ariel Dorfman and Armand Mattelart --
11. Base and superstructure in Marxist cultural theory / Raymond Williams --12. (i) From culture to hegemony ; (ii) Subculture: the unnatural break / Dick Hebdige --
13. Encoding/decoding / Stuart Hall --14. On the politics of empirical audience research / Ien Ang --
15. Contribution to a political economy of mass-communication / Nicholas Garnham --16. On the audience commodity and its work / Dallas W. Smythe --
17. A propaganda model / Edward Herman and Noam Chomsky --
18. Not yet the post-imperialist era / Herbert I. Schiller --
19. Gendering the commodity audience: critical media research, feminism, and political economy / Eileen R. Meehan --
20. (i) Introduction ; (ii) The aristocracy of culture / Pierre Bourdieu --
21. On television / Pierre Bourdieu --
22. Visual pleasure and narrative cinema / Laura Mulvey --
23. Stereotyping / Richard Dyer --
24. The readers and their romances / Janice Radway --
25. Eating the other: desire and resistance / bell hooks --
26. Booty call: sex, violence, and images of black masculinity / Patricia Hill-Collins --
27. British cultural studies and the pitfalls of identity / Paul Gilroy --
28. Under western eyes: feminist scholarship and colonial discourses / Chandra Talpade Mohanty --
29. Hybrid cultures, oblique powers / Néstor García Canclini --
30. The precession of simulacra / Jean Baudrillard --
31. Postmodernism, or the cultural logic of late capitalism / Fredric Jameson --
32. Feminism, postmodernism and the "real me" / Angela McRobbie --
33. Postmodern virtualities / Mark Poster --
34. Quentin Tarantino's Star Wars?: digital cinema, media convergence, and participatory culture / Henry Jenkins --
35. Alternative and activist new media: a genre framework / Leah A. Lievrouw --
36. Social network sites: definition, history, and scholarship / d.m. boyd and N.B. Ellison --
37. Disjuncture and difference in the global cultural economy / Arjun Appadurai --
38. The global and the local in international communications / Annabelle Sreberny --
39. The homeland Aztlán / Gloria Anzaldúa --
40. The processes: from nationalisms to transnationalisms / Jésus Martín-Barbero --
41. Globalization as hybridization / Jan Nederveen Pieterse --
42. (Re)asserting national television and national identity against the global, regional, and local levels of world television / Joseph Straubhaar --
43. Oppositional politics and the internet: a critical/reconstructive approach / Richard Kahn and Douglas M. Kellner.

Summary:
Revised and updated with a special emphasis on innovations in social media, the second edition of Media and Cultural Studies: Keyworks stands as the most popular and highly acclaimed anthology in the dynamic and multidisciplinary field of cultural studies.

Sociology

Tahur Ahmed