|
|
|
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul | Donnelly, James H. Edition: 8th ed. International ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publication details: Boston ; London : McGraw-Hill, 2007Online access: WorldCat details Availability: Items available for loan: Dr. S. R. Lasker Library, EWU (3)Call number: 658 DOF, ... Items available for reference: Dr. S. R. Lasker Library, EWU: Not For Loan (2)Call number: 658 DOF, ...
|
|
|
|
Marketing : creating value for customers / Gilbert A. Churchill, Jr., J. Paul Peter. by Churchill, Gilbert A | Peter, J. Paul. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publication details: Burr Ridge, Ill. : Irwin, c1995Online access: WorldCat details Availability: Items available for loan: Dr. S. R. Lasker Library, EWU (4)Call number: 658.8 CHM, ... Items available for reference: Dr. S. R. Lasker Library, EWU: Not For Loan (3)Call number: 658.8 CHM, ...
|