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1. Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publisher: Chicago : Irwin, c1995Online access: WorldCat details Availability: Items available for reference: [Call number: 658.8 PEM 1995] (1).

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2. Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 8th ed. International ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publisher: Boston ; London : McGraw-Hill, 2007Online access: WorldCat details Availability: Items available for loan: [Call number: 658 DOF] (3). Items available for reference: [Call number: 658 DOF] (2).

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