Managerial economics / Craig H. Petersen, W. Cris Lewis and Sudhir K. Jain.

By: Petersen, Harold Craig Contributor(s): Lewis, W. Chris | Jain, Sudhir K Material type: Text

TextLanguage: English Publication details: New Delhi : Pearson education, c2006. Edition: 4th edDescription: xv, 622 p. : ill. ; 25 cmISBN: 9788177583861; 8177583867Subject(s): Industrial managementDDC classification: 338.5024658 LOC classification: HD30.22 | .P45 1999Online resources: WorldCat details

Contents:

TOC Pt. I. Getting Started. Ch. 1. Introduction to Managerial Economics. Ch. 2. Basic Training. Integrating Case Study I: Olsen's Preowned CD Players -- Pt. II. Demand. Ch. 3. Demand Theory and Analysis. Ch. 4. Regression Techniques and Demand Estimation. Ch. 5. Business and Economic Forecasting. Integrating Case Study II: Southern Turkey -- Pt. III. Production and Costs. Ch. 6. Production Theory and Analysis. Ch. 7. Cost Theory and Analysis. Ch. 8. Linear Programming. Integrating Case Study III: Bond Construction Company -- Pt. IV. Market Structure. Ch. 9. Perfect Competition and Monopoly. Ch. 10. Monopolistic Competition, Oligopoly, and Barriers to Entry. Ch. 11. Game Theory and Strategic Behavior.

Summary: "Managerial Economics, Fourth Edition, has been thoroughly updated and revised to reflect the complex business environment within which today's managers make decisions. Professors Petersen and Lewis provide students with a complete introduction to the basic principles of microeconomics while demonstrating how application of economic theory can improve management decision making. This approach involves first Read more...

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Text	Dr. S. R. Lasker Library, EWU Reserve Section	Non-fiction	338.5024658 PEM 2006 (Browse shelf(Opens below))	C-1	Not For Loan	23174
Text	Dr. S. R. Lasker Library, EWU Circulation Section	Non-fiction	338.5024658 PEM 2006 (Browse shelf(Opens below))	C-2	Available	23175
Text	Dr. S. R. Lasker Library, EWU Circulation Section	Non-fiction	338.5024658 PEM 2006 (Browse shelf(Opens below))	C-3	Available	23176
Text	Dr. S. R. Lasker Library, EWU Circulation Section	Non-fiction	338.5024658 PEM 2006 (Browse shelf(Opens below))	C-4	Available	23177

Total holds: 0

Includes bibliographical references and index.

TOC Pt. I. Getting Started. Ch. 1. Introduction to Managerial Economics. Ch. 2. Basic Training. Integrating Case Study I: Olsen's Preowned CD Players --
Pt. II. Demand. Ch. 3. Demand Theory and Analysis. Ch. 4. Regression Techniques and Demand Estimation. Ch. 5. Business and Economic Forecasting. Integrating Case Study II: Southern Turkey --
Pt. III. Production and Costs. Ch. 6. Production Theory and Analysis. Ch. 7. Cost Theory and Analysis. Ch. 8. Linear Programming. Integrating Case Study III: Bond Construction Company --
Pt. IV. Market Structure. Ch. 9. Perfect Competition and Monopoly. Ch. 10. Monopolistic Competition, Oligopoly, and Barriers to Entry. Ch. 11. Game Theory and Strategic Behavior.

"Managerial Economics, Fourth Edition, has been thoroughly updated and revised to reflect the complex business environment within which today's managers make decisions. Professors Petersen and Lewis provide students with a complete introduction to the basic principles of microeconomics while demonstrating how application of economic theory can improve management decision making. This approach involves first Read more...

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