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1.
Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul.

by Guiltinan, Joseph P | Paul, Gordon W.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill, c1994Online access: WorldCat details Availability: Items available for loan: [Call number: 658.802 GUM 1994] (6). Items available for reference: [Call number: 658.802 GUM 1994] (2).

2.
Marketing management : analysis, planning, implementation, and control / Philip Kotler.

by Kotler, Philip.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Upper Saddle River, NJ ; New Delhi : Prentice Hall, c1997Online access: WorldCat details Availability: Items available for loan: [Call number: 658.802 KOM 1997] (1). Items available for reference: [Call number: 658.802 KOM 1997] (1).
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3.
Marketing management / Philip Kotler.

by Kotler, Philip.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New Delhi : Prentice-Hall of India, c2000Online access: WorldCat details | E-book Fulltext Availability: Items available for loan: [Call number: 658.802 KOM 2000] (13). Items available for reference: [Call number: 658.802 KOM 2000] (4).
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4.
Marketing management : text and cases / Rajagopal

by Rajagopal.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New Delhi : Vikas Publishing House, 2000Online access: WorldCat details Availability: Items available for loan: [Call number: 658.802 RAM 2000] (4). Items available for reference: [Call number: 658.802 RAM 2000] (1).

5.
Marketing in India : cases and readings / S Neelamegham

by Neelamegham, S.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: Unknown language code Publisher: New Delhi : Vikas Publishing House, 2000Online access: WorldCat details Availability: Items available for loan: [Call number: 658.854 NEM 2000] (4). Items available for reference: [Call number: 658.854 NEM 2000] (1).

6.
Marketing management : an Asian perspective / Philip Kotler ... [et al.]

by Kotler, Philip.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Singapore : London : Pearson/Prentice Hall, 1999Online access: WorldCat details Availability: Items available for loan: [Call number: 658.8025 MAR 1999] (2). Items available for reference: [Call number: 658.8025 MAR 1999] (1).
Lists:

7.
Marketing management / Philip Kotler.

by Kotler, Philip.

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Upper Saddle River, N.J. ; New Delhi : Prentice Hall, c2003Online access: WorldCat details Availability: Items available for loan: [Call number: 658.802 KOM 2003] (16). Items available for reference: [Call number: 658.802 KOM 2003] (3).
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8.
International marketing / Subhash C. Jain.

by Jain, Subhash C, 1942- | Jain, Subhash C, 1942-. International marketing management.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Cincinnati, Ohio : South-Western, c2001Online access: WorldCat details Availability: Items available for loan: [Call number: 658.8 48 ] (12). Items available for reference: [Call number: 658.8 48 ] (3).

9.
Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl D | Lamb, Charles W. Principles of marketing.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Cincinnati, Ohio : South-Western Publishing, c1996Online access: WorldCat details Availability: Items available for reference: [Call number: 658.8 LAM 1995] (1).

10.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Chicago : Irwin, c1995Online access: WorldCat details Availability: Items available for reference: [Call number: 658.8 PEM 1995] (1).

11.
Basic marketing : a global-managerial approach / E. Jerome McCarthy, William D. Perreault, Jr.

by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D.

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Homewood, IL : Irwin, c1993Online access: WorldCat details | E-Book Fulltext Availability: Items available for loan: [Call number: 658.8 MCB] (3). Items available for reference: [Call number: 658.8 MCB] (3).

12.
Applications in basic marketing.

by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Basic marketing | McCarthy, E. Jerome (Edmund Jerome). Essentials of marketing.

Material type: Continuing resource Continuing resource; Format: print Language: English Publisher: Homewood, IL : Irwin, c1990-Online access: WorldCat details Availability: Items available for reference: [Call number: 658.8 MCA 1993] (2).

13.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 8th ed. International ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston ; London : McGraw-Hill, 2007Online access: WorldCat details Availability: Items available for loan: [Call number: 658 DOF] (3). Items available for reference: [Call number: 658 DOF] (2).

14.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.

by Kerin, Roger A | Peterson, Robert A. (Robert Allen), 1944-.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston : Allyn and Bacon, c1987Online access: WorldCat details Availability: Items available for reference: [Call number: 658.802 KES 1987] (1).

15.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.

by Kerin, Roger A | Peterson, Robert A. (Robert Allen), 1944-.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston : Allyn and Bacon, c1993Online access: WorldCat details Availability: Items available for reference: [Call number: 658.802 KES 1993] (1).

16.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson

by Kerin, Roger A | Peterson, Robert A.

Edition: 6th edMaterial type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston ; London : Allyn and Bacon, c1993Online access: WorldCat details Availability: Items available for reference: [Call number: 658.8 KES] (1).

17.
Principles of marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl D.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Cincinnati, Ohio : College Division, South-Western Pub. Co., c1992Online access: WorldCat details Availability: Items available for reference: [Call number: 658.8 LAP 1992] (1).

18.
Marketing management / Michael R. Czinkota, Masaaki Kotabe.

by Czinkota, Michael R | Kotabe, Masaaki.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Cincinnati : South-Western College Pub., c2001Online access: WorldCat details Availability: Items available for reference: [Call number: 658.8 02 CZM 2001] (1).

19.
Export management /

by Singh, M.K | Anant, Mahadevan.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New Delhi : Discovery Publishing , 1996Online access: WorldCat details Availability: Items available for loan: [Call number: 658.848 EXP 1996] (8). Items available for reference: [Call number: 658.848 EXP 1996] (2).

20.
Services marketing / Helen Woodruffe.

by Woodruffe, Helen.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: London; New Delhi : Financial Times Pitman Publishing, 1995Online access: WorldCat details Availability: Items available for reference: [Call number: 658.8 WOS 1992] (2).

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